Solving the Problem of Men’s Underwear With 'No Bounce' - A New Product By Tradie

We’ve all had our difficulties maintaining the tribe in order when we are jogging, exercising, or doing some heavy-lifting. With the new advanced pouch designed by Tadie, you can keep your ‘meat and veg’ well in order and secure.

In the newest promo ad for our 'No Bounce' line of underwear, Nick ‘The Honey Badger’ Cummins invites you all to rid yourself of the age old dilemma and buy a pair to not only take care of the boys, but to keep them safe, cozy, and most important of all, always in the center!

Nick Cummins is back once again as our ambassador to promote 'No Bounce', the newly designed and technologically advanced line of underwear that helps you keep stability and comfort down there.

These past few months have been really busy and eventful for our brand; Nick Cummins previously led our campaign for Aussie Fit, presented as the “aussiest undies ever” in a set of stunning locations throughout Down Under. Alongside the Honey Badger were other national stars like Charlotte Caslick and Danielle Scott, all of whom are represented by the Lampoon Group.

But when it comes to visionary steps towards revolutionizing the industry, Tradie is here with “No Bounce” to give men the comfort they deserve and solve the age old dilemma of having to constantly adjust their undergarments in public.

“I’m really excited for the release of our new No Bounce undies advert,” says the founder of Tradie Underwear, Ben Goodfellow.

With our newest ad campaigns, Tradie decided to take the brand outdoors and show the stunning visuals of Down Under. For this ad campaign, Nick Cummins and the crew took a trip to the Outback. Ben Goodfellow had a few things to say regarding this decision:

“Filming Nick ‘Honey Badger’ Cummins in his natural habitat, Outback Australia, allowed us to create our funniest advert to date. I’m sure all Australians are going to love this advert and it will cement Tradie as Australia’s favourite Australian owned underwear brand.”

Josh White, the CEO of Lampoon Group and the manager of our ambassadors, also weighed in on the new campaign by saying:

“Nick really enjoyed getting into outback Australia this year to shoot the new No Bounce campaign with Tradie.” He went on to suggest that this is the biggest ad campaign by Tradie and he is thrilled about how it will turn out.

This ad is produced by one of Melbourne’s creative agencies called The Incubator. Kyran Docker, the creative director of the ad, said in an interview:

“Taking Tradie out of the studio has been a natural evolution of the brand, and we’re thrilled with how it’s come together. To be able to demonstrate not only Nick’s great sense of humour, but show off what makes this country fantastic, has been a wonderful experience, and has resulted in great content that we can’t wait to share.”

If you are tired of having to deal with the old ‘boys’ bouncing every now and then, buy a pair of “No Bounce” and take care of the problem once and for all.

Read the full article at Campaign Brief.